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BRANDING

brand bold, not boring

Your “brand” is more than just a logo – it’s the entire personality of your business. Build a brand identity that’s unique, purposeful, and makes a bold impression on your customers. Why be boring? Get branding with brilliance.

 

time for a
brand makeover

Need a fresh face for your brand? Redesign your business with a new brand strategy and aesthetic that speaks to your ideal customers. No cut corners here – you’ll get a full strategy, logo suite, typography, branded assets, and more.

brand redesign service includes:

launch your
dream business

Launching a new business? Get crystal-clear on the vision behind your brand and how to show up online. We’ll start with a live strategy session and an experienced Brand Designer will work with you to develop the brand of your dreams. This is your time to shine.

new brand design service includes:

branded assets for your launch

All of our brand design packages include the fundamental assets your business needs for a successful (re)launch. Get custom launch templates made for your blog and socials, plus a full logo suite, brand pattern, and icons, We make branding your business simple.

 

HOW WE WORK

I

strategize

We’ll discuss your vision and goals for your brand design. Whether you’re starting from scratch or are redesigning an existing brand, we’ll strategize on how you want – and how to make it happen!

II

CREATIVE DIRECTION

The purpose of branding is to evoke a feeling in your target audience. Together, we’ll align on a Mood Board that sets the tone for your brand. Then we’ll develop the Creative Direction for your branding, including the colors, elements, and typography.

III

BRAND BOARD

This is where all our strategizing comes together! We’ll present your new logo suite, colors, typography, and proposed graphics. We’ll collect your feedback and make revisions as needed. Once we get your sign-off, we will design the final files.

IV

brand assets

You’ll receive your final design files, including your primary logos, secondary logos, brand pattern, brand icons, and launch templates. Now you’ll have all the assets you need to create on-brand marketing materials for social, email, business cards, and more!

ABOUT THE WEB EDIT

The Web Edit is a New York based branding and website marketing agency specializing in bold branding and stylish, strategic websites.

We bring over 10 years of experience in SEO and Web Design, helping our clients shine online. Our team of experts is here to help you elevate your brand, grow your business, and get found by more customers.

“A complete TRANSFORMATION of my company and branding! The level of detail and genuine care made such a difference in the experience. The Web Edit did an incredible job… from personalized logos/icons to learning so much about re-branding! We have already doubled in traffic and since the website is so easy to navigate, I receive fewer customer questions and more committed customers. Thank you!”

Thiana Vázquez - NJTESTPREP

Thiana Vázquez

NJTESTPREP.com

work with us work with us work with us work with us

Need a refresh? Contact Us to discuss your project.

FAQ

What is branding?

Branding is the process of creating a unique and recognizable identity for a business. This may involve choosing a brand name, establishing the brand’s values and mission statement, and designing the logo, colors, and typography for the brand’s visual identity. All of this is done in order to help a business stand out from the competition and attract the right types of customers.

Branding is important because it helps you make a powerful and memorable impression with prospective customers. Great branding builds trust, helps your business stand out from the competition, and ultimately influences customers’ purchasing decisions.

A “brand” refers to the overall perception and image of your company, including its values, visual identity, mission, etc. A logo, on the other hand, is only one element within your brand’s visual identity. A logo can represent your brand, but it doesn’t tell the full story.

Your brand may need an update if your branding is outdated, no longer relevant to your audience, or otherwise “blah” to you as a business owner. Your services, target audience, mission, location, etc. may change, so your branding might need to, too. This could involve refreshing your visual identity, adjusting your messaging, and/or adapting to preferences of today’s consumers.